JRE School of Management

Dr . Philip Kotler unveiled the Philip Kotler Library at JRE Campus on March 15, 2013



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Dr.Philip Kotler’s Visit To JRE

Dr. Philip Kotler, the legendary Marketing Guru whose books have been part of every marketing professional's curriculum, visited the JRE school of Management on 15th March 2013, at Greater Noida to inaugurate 'Philip Kotler Library', a library named after Dr. Philip Kotler. As a symbol of association with JRE, Dr. Kotler planted a tree in the JRE Campus. After that, Dr. Kotler addressed the students and professors at the campus and had a brief interaction with them. While addressing the students he spoke about the emerging global scenario in marketing and underlined mechanisms to upgrade knowledge for incumbents.
Dr. Philip Kotler wrote in JRE's Guest book -
“I am very happy to be here & to see your facilities.”

On the inauguration of Dr. Philip Kotler Library, Mr. Harpreet Singh said, “Today is a proud day for us. To be associated with Dr. Philip Kotler is a great honour. We have always taught students using his books and to be able to interact with him is a great learning for both our students and professors. Our association with him only makes us strive towards providing our students with the best possible guidance at every stage of learning.”
With a clear eye on becoming among the best B-School in Marketing and Innovation, so that students can get an opportunity to learn from the best minds.

JRE School of Management organized a Full Day Certified Training Programme on “Eight Ways to Grow Your Market Share – The Future of Marketing” by the World's number one Marketing Guru Dr. Philip Kotler on March 14, 2013 at The Leela Kempinski Hotel in Gurgaon.
The workshop promised to be a turning point in emerging thinking on marketing in an increasingly globalized world. The programme included four sessions;
• Using marketing to drive your company's growth;
• Moving toward Marketing 3.0;
• Building a strong brand;
• Innovating your path to success.

Delegates from more than 500 leading companies such as Aditya Birla Group, BMW India, DLF, GE, Honda Cars India, M&M, Tata Motors, Vodafone, Whirlpool and many attended the session in search of new inspiring strategies.

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